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A New Forum – A new Subreddit!

Audiodraft is excited to announce its newest exclusive forum for community members only. We always listen to what our users tell us, and one request which kept coming up was the need for a place to communicate and discuss important topics for you, the professionals, music producers and voice over artists of the Audiodraft community. As a stop gap measure we created this Facebook Page. But now we have something better! We would like to introduce you to /r/Audiodraft. A subreddit dedicated to the Audiodraft community. To join the discussion and have your say in Audiodrafts community direction and policy […] Read more »

Audio Levels 101 – All You Need Is LUFS

  What the heck is dBFS, true peak, RMS, integrated loudness and LUFS? Why do I need to know these strange appellations? As a professional sound designer you will eventually stumble across technical terms referring to audio levels and loudness. A customer might tell you: “we need a track with an integrated loudness of -23 LUFS, a dynamic range of ≤15 LU and a true peak of max -1 dBTP”. Even if you’ve been producing audio for a few years you might be thinking: “huuuuuh…?”. By now you’ve probably heard about the loudness war, and we all know what it sounds […] Read more »

Co-producers – What’s that, and how can I become one?

As a music producer, there’s another way to take part in productions besides creating audio: by becoming a co-producer! Being a co-producer can be useful in many ways: you get your share of the project royalties while learning about professional creative productions from a client’s perspective. As you start understanding the customer point of view by listening to other composers’ work in a more focused way, you’ll become a better music producer yourself. We emailed two of our most prominent co-producers–WheelieR and NVSound–to learn from their perspective what it means to co-produce on Audiodraft Agency Studios. The other side of […] Read more »

How to get invited to Agency Studio productions – Check your compensation & availability settings!

To get invited to productions on Audiodraft Agency Studios, it is important to have your compensation and availability settings up to date. That way you can be targeted more easily from our database whenever clients launch new projects. What’s the difference between the Open Studio and Agency Studio platforms? There are two ways our customers can host productions: either using an Open Studio platform or an Agency Studio platform. Open Studio productions are open for everyone to apply to. Agency Studio productions are private and require invitation. How to get invited to Agency Studio productions? As soon as a new production is […] Read more »

Sound Economy Series: Hearing is first

    Hearing is our most primal sense, and yet it is astoundingly undervalued. Sound is rated as a key element of brand communication by 41% of consumers, but only 12% of the world’s marketing communication budgets are spent on it. This makes little sense, because consistent sound increases the impact of visual communication by up to 1207%*. Businesses and other organisations would benefit hugely by focusing on coherent audio branding. There are three core reasons why hearing should be taken more seriously in any branding situation. 1. Hearing is our first sense in time Firstly, we simply cannot turn our hearing […] Read more »

Agency Studio Productions For Composers & Sound Designers

To perfect our way of closing deals, we’ve made some tweaks on the Agency Studio platforms. Agency Studios are pro-accounts for our clients to access our top tier talent. We have made a few improvements on the Agency Studio productions to make sure we are providing efficient tools to pitch for the briefs we are lucky to receive from advertising agencies and production companies around the globe. In sound designers’ and composers’ perspective, here’s what’s new: 1) Delivery Time Now, Agency Studios have a clearer yet more dynamic way of posting a deadline. If the production needs more iteration after […] Read more »

Audiodraft, The Music Supervisor At Your Service

How nice would it be if every advertising agency and production company had their own music supervisors to choose the tracks, fix the contracts and tweak the image & sound to fit together? It surely is fun to dream, but in reality the project manager is the one to figure out it all. Like there wouldn’t be enough work on the manager’s desk already? We at Audiodraft are the music supervisor at your service. We have the composers and take care of the legal side. We can even help you with the final tweaks by communicating with the composer-of-your-choice for you. With Audiodraft all you […] Read more »

New features for Audiodraft Music Library

We just published our first update from many to come for Audiodraft Music Library. It now allows two new uses – 1) you can request customization for the tracks easily directly from the composer and 2) you are able to bid for the price for a specific license. Both of these are explained in detail below. Get production music customized to your needs All the content on Audiodraft Music Library is produced by our network of over 15,000 music composers. We are proud to present a new feature which allows you to request changes to our production music tracks directly […] Read more »

Tutorial: How to participate in a contest?

This tutorial contains detailed information for everyone who is interested in participating in Audiodraft sound design contests. NOTE! Before submitting your first entry you must be registered to Audiodraft with verified email address and your contact information has to filled on your “Settings” page as well. You’re able upload entries right after these procedures are finished. 1. Design your entry Read the design brief carefully first and study all reference videos and files (if available) related to the contest. You can find all information about the contest (instructions, links, videos, downloadable content) by clicking the “Brief” tab on the contest […] Read more »

Tutorial: How to manage a sound design contest?

This tutorial contains detailed information for everyone who is interested about arranging and managing contests on AudioDraft. AudioDraft’s contest managing process can be separated to three smaller steps: Listen and give feedback -> Modify the brief if necessary -> Pick the winner and receive the files Step 1: Listen and give feedback After you have launched your AudioDraft contest the sound designers will start working on their music to match your design brief. It can take a while before you get first entries to your contest, so be patient. It’s important to be active and guide the sound designers with […] Read more »