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Audiodraft Case Studies: Lahtinen Mantere Saatchi & Saatchi

This time we start a new series of Case Studies in our Audiodraft Blog. We called Mathias Lampenius, Project Director at Lahtinen Mantere Saatchi & Saatchi, to talk about their recent TV ad “Oolannin Grilliperunat”. Talking with Mathias Lampenius, the project director of the bustling Helsinki-based advertising agency Lahtinen Mantere Saatchi & Saatchi, you get exactly the kind of a sunny, resourceful vibe you’d expect from a director in the fast-paced creative marketing industry. Explaining how he first came up with the original brief, Lampenius stressed the necessity of appropriate music and soundscapes from the beginning of a project. When […] Read more »