by Anni on April 14, 2016 at 1:08 pm
Producers, songwriters and brands all need it; something unique to be recognised by. We at Audiodraft are all about helping our composers and producers to create as great audio as possible. We also want to help our customers crystallise their brand’s unique sound. In this blog post, we combine these two approaches to really dig deeper into what makes a music producer sound unique and recognisable. Anybody can copycat something that’s already been done in a cool way – it’s a totally different game to commit to your own way of doing things, even when it might not be the industry norm (yet!). Different hiphop producers have […] Read more »
by Anni on March 8, 2016 at 5:13 pm
Originating from a German word meaning “to burn”–recalling the practice of producers burning their mark onto their products–a brand, especially a visual logo, became an essential part of company identities in the early 20th century. Musical advertising goes back at least to 1926. The cereal brand ‘Wheaties’ created a short tune to be played on the radio during Christmas. Sales increased substantially as this marketing tool proved to be extremely effective. Companies understood the value of music, and especially its power to communicate an emotional and lasting message which people can recall long after they have actually heard it. After […] Read more »
by Community Manager on March 3, 2016 at 3:06 pm
What the heck is dBFS, true peak, RMS, integrated loudness and LUFS? Why do I need to know these strange appellations? As a professional sound designer you will eventually stumble across technical terms referring to audio levels and loudness. A customer might tell you: “we need a track with an integrated loudness of -23 LUFS, a dynamic range of ≤15 LU and a true peak of max -1 dBTP”. Even if you’ve been producing audio for a few years you might be thinking: “huuuuuh…?”. By now you’ve probably heard about the loudness war, and we all know what it sounds like […] Read more »
by Anni on February 18, 2016 at 4:47 pm
Last autumn zaSLON quickly amped up his game and won 5 productions and challenges in just a few months. We at Audiodraft couldn’t miss his sudden jump to success (though we know there really aren’t any shortcuts to success, but long miles behind every pro!) so we wanted to hear from zaSLON himself about his learning curve and ambitions. First, could you tell us something about your background. Where are you from? How did you start creating music? I am from a small town named Krasnohorivka in the Donetsk region of Ukraine. At the moment I live in Kharkiv. In my childhood I […] Read more »
by Anni on February 3, 2016 at 10:41 am
This time we are proud and happy to introduce one of our most prominent talents, Zhivko Nikolaev a.k.a. Mystix on our blog! He has been keeping up an incredibly consistent and professional work ethic that has taken him a long way. Now we got a chance to hear more from the man who has participated in close to ninety productions on Audiodraft so far. There’s definitely a lot to learn for everyone of us from the grittyness and artistic hunger Zhivko has. 1) First, could you tell us something about your background. Where are you from? How did you start creating music? […] Read more »
by Anni on January 21, 2016 at 2:48 pm
As a music producer, there’s another way to take part in productions besides creating audio: by becoming a co-producer! Being a co-producer can be useful in many ways: you get your share of the project royalties while learning about professional creative productions from a client’s perspective. As you start understanding the customer point of view by listening to other composers’ work in a more focused way, you’ll become a better music producer yourself. We emailed two of our most prominent co-producers–WheelieR and NVSound–to learn from their perspective what it means to co-produce on Audiodraft Agency Studios. The other side of […] Read more »
by Anni on January 8, 2016 at 2:15 pm
To get invited to productions on Audiodraft Agency Studios, it is important to have your compensation and availability settings up to date. That way you can be targeted more easily from our database whenever clients launch new projects. What’s the difference between the Open Studio and Agency Studio platforms? There are two ways our customers can host productions: either using an Open Studio platform or an Agency Studio platform. Open Studio productions are open for everyone to apply to. Agency Studio productions are private and require invitation. How to get invited to Agency Studio productions? As soon as a new production is […] Read more »
by Anni on November 2, 2015 at 3:49 pm
This time we introduce to all of our blog readers an extremely talented and hardworking composer and sound designer who’s been getting quite amazing number of great projects under his wing lately. Panu Rauhala, also known as PRauhala, let us know a bit more about his background and future aspirations. First, could you tell us something about your background. Where are you from and how did start creating music? Hi! I was born in small town called Vimpeli, Finland, but I have been living in Helsinki for 5 years now. My siblings are musicians also so music was present all the time. I remember […] Read more »
by Tommi on August 31, 2015 at 1:01 pm
It’s time to welcome a producer who’s been working hard on Audiodraft and demonstrating all of us with his undeniable talent in music production. Ladies and gentlemen, the spotlight is now on Jordi Longán aka Enkigeorge. First, could you tell us something about your background. Where are you from and how did get to doing music? I’m from Barcelona, Spain, the city where I live now. I started playing the piano at the age of 11 (now I’m 30) and at about the age of 15 I started to make my first compositions, which were very simple. After studying music for some years I began to […] Read more »
by Tommi on August 7, 2015 at 11:19 am
Hi Alexey! Thanks for your time. First, can you tell us a little bit about your background. Where are you from and how did you start creating music? I live in the city of Barnaul – Altai is the Southwest of Siberia. I will tell you honestly – I did not study at any music school. In 1998 I found a CD with music from the band Metallica, and on that disc there were notes for a guitar :). This is when I started to learn play guitar. Soon I started writing music with the guitar and computer and thinking more about creating full songs. Next, I started doing music for games and that […] Read more »
